# Knowledge

The content that powers your agent — both the answers it gives and the context it uses to run actions. Add it, organize it, validate it, and keep it accurate.

**Path:** Agent Studio → Knowledge

Knowledge is the content your agent draws on. It's the single highest-leverage input to agent quality, because it powers two different jobs at once.

<Mermaid chart={`flowchart LR
    K["Knowledge"] --> QA["Answers user<br/>questions (Q and A)"]
    K --> AC["Operationalizes actions<br/>(execution context)"]
    style K fill:#1842ef,stroke:#1842ef,color:#ffffff
    style QA fill:#e8ecff,stroke:#1842ef,color:#0a0e1a
    style AC fill:#e8ecff,stroke:#1842ef,color:#0a0e1a
`} />

## What Knowledge powers

- **Q&A.** When a user asks a question, the agent retrieves the most relevant Knowledge and answers from it. Missing or stale content is the most common cause of a wrong or "I don't know" answer.
- **Action context.** Knowledge doesn't only feed answers — the agent also pulls relevant articles at runtime to *operationalize actions*. An article describing what makes a good **Create Campaign** (budget pacing, naming conventions, required dates) is applied when the agent fills and runs that action. You don't link the article to the action; the agent retrieves it by relevance. See [Authoring actions](/user-guides/authoring-actions/).

## How Knowledge is organized

The Knowledge area has two tabs:

- **Sources** — the origin points that bring content in: crawlers, single pages, internal articles, help-desk connectors, videos, files, and glossaries. Each source contributes one or more articles and keeps them in sync.
- **Folders** — group articles by topic or page context, so the agent surfaces specific content only on certain pages of your app.

## The Knowledge workflow

Knowledge is never "done." Work it as a loop:

  
  
  

:::tip[Where a bad answer actually comes from]
When the agent answers wrong, the cause is almost always here: a **missing** source (add one), a **stale** source (re-sync it), or a **retrieval** miss where the right article exists but wasn't found ([Pointers](/user-guides/pointers/)). [Validating & improving](/user-guides/knowledge-validation/) walks all three.
:::
